Is Outsourcing SEO Offshore a Good Business Decision?

Outsourcing SEO offshore is becoming increasingly popular as a functional option for retrenching businesses. SEO companies in India and the Philippines, among developing countries, are the favourite choice from where SEO is outsourced. This really is not surprising considering the fact that both countries have abundant supply of skilled laborers in the field of information technology.

Naturally, projects offered to western SEO companies have significantly declined crippling their operations. Western SEO companies walk out business while the opposite happens in the east. Unfortunately, some western SEO companies responded by maligning the grade of SEO services provided by offshore companies. Somewhat, their sentiments are understandable but if you spend an in depth attention with their logic, you’ll realize exactly how self-serving it is.

Offshore SEO Service Equals Poor in Quality

This is actually the first attack you’ll commonly hear from western SEO companies. Somehow that is true, in the exact same manner that it is also true in the west. What I’m attempting to say is, not totally all offshore SEO companies deliver crappy services and not totally all SEO companies in the west are reputable.

On the contrary, offshore SEO companies are actually much better than their western counterparts. In the west, SEO is certainly caused by done as a part-time, home-based job. In India and the Philippines, SEOs work full-time in an office where SEO is their core business. ทำ seo They’re not merely housewives with minimal SEO training but they are highly skilled professionals with in-depth knowledge of SEO that’s been acquired from intensive trainings.

In the Philippines, SEO professionals need to remain on top of their games. They’re going through plenty of trainings, seminars and workshops with an edge over their peers, which explains why many of them have other skills like web design, graphic design, programming etc. This is a must if they would like to keep their job. Why? Because competition is fierce. There are certainly a large amount of skilled SEOs but there is a few position to fill. Essentially, once you work with SEO businesses in India and the Philippines, you are working with the bests.

Language Barrier

Among the biggest challenges that SEO companies in the Philippines and India face is language. As most of these clients are from the US, UK, Canada and Australia, they have to use English in their SEO campaign. Since English is not their first language, you’d expect problems making use of their grammar. Fortunately, that is incorrect for several offshore companies. A large amount of SEO organizations in India and the Philippines employ professional writers for his or her content needs. Some western companies resort to providing their very own content to SEO companies to ensure correctness in grammar.

And to assume why these companies in the Philippines and India don’t know your objectives and don’t understand your priorities, simply because English is not their first language, is too much of an assumption. You do not need to be an English speaker to recognize that businesses operate for the exact same reason – to make profit. Proper realignment of your SEO strategies to attain your client’s goals and objectives do not depend in your comprehension of the English language.

Exploitation

The main selling proposition of SEO outsourcing companies offshore is cost-cutting. This really is made possible because offshore companies generally speaking operate at a much cheaper cost. Employees are paid a meager salary, almost a third of what an American SEO is paid. Or could it be really meager?

To compare two professionals from two countries based on their salary without considering their country’s standard of living is not fair. Similarly, saying that SEOs in India are exploited since they receive just a quarter of the salary paid to an American SEO, is moronic. The cost of surviving in India is significantly cheaper compared to the US, meaning even when their salary is smaller, their purchasing power compensates for the difference.

Conclusion

Clearly, there are certainly a large amount of misconceptions about offshore SEO companies. Problems have now been identified which are mutually exclusive to western SEO companies. Results from your own SEO campaign is not correlated to whether you outsourced your SEO offshore or not. It’s more of the method that you chose your SEO company. Hence, we conclude that outsourcing your SEO offshore is not a bad decision, in reality, it provides lots of benefits to your company.

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