Google’s implementation of security features like two factor verification help improve the user experience by decreasing the likelihood of information and accounts being compromised. One of the ways a consumer may be verified using two factor authentication is by logging within their account employing their login credentials and at once a one-time password is sent to their mobile phone to be entered into the internet site where access has been granted to verify them. This is a powerful solution to authenticate users because not merely do they choose their login credentials to login (using a login and password), they’re sent a one-time password to their mobile device which let’s Google know they are who they say they are. The best thing about this two factor authentication method is that a lot of users will have their cell phone on them so verifying them doesn’t require the users to hold any extra hardware or software to install. Users should just manage to receive texting through their mobile phones and they could receive a one-time password that hackers and intruders won’t even manage to access even though their logins are compromised. With over 100 million users active on Google+ and over 3 billion searches on Google’s se daily, security is really a concern for users and implementing 2 step verification is a good way to ensure user’s information remains safe and Google can continue improving the ability for all of us with all their products and services.